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Insuramax is your trusted independent insurance agency in Louisville, KY and across the USA.

Your family, your business and your possessions are all important to you, but you may not know how to best protect them. We have the experience to navigate the unique risks you face, serving as your insurance advisor.

What Sets us Apart


As an independent insurance agency we have great relationships with many well-known, reputable insurance companies, giving you the power of choice.


Our insurance advisors have years of experience in the insurance industry and serve as your advocate from selecting coverage through filing a claim.


Our insurance advisors have a strong passion for insurance and protecting what you value most in business and in life. We treat our customers like family.

Insuramax is the 3rd largest privately held insurance agency located in Louisville, KY. The agency, founded in 1970 by Marvin Smith, has evolved into one of Louisville’s largest insurance agencies and now insures commercial business on a national scope in both Property/Casualty and Employee Benefits.

In 2010 Insuramax affiliated with The Keystone Group, a franchisor of independent insurance agencies and currently is the fourth largest privately held insurance agency group in the country. This affiliation enables Insuramax to provide our clients additional resources, services and capabilities putting our firm in an elite group that can compete and win the most sophisticated and complex risk.

Although Insuramax has a wide variety of industries that we insure, our focus is on medium to large commercial accounts that include, but are not limited to, Restaurants, Habitational, Non-Profit, General Contractors/Constructions Risks, and Manufacturing.

Some Bragging RIghts

Healthiest Place to Work

2013, 2014
Louisville Business First

9th Largest Independent Agency

Louisville Business First

Associations and Partnerships
At Insuramax, our mission is very simple. We strive to provide a true, concierge client experience which is unique in the insurance industry. We give clients the power of choice from top-rated national and regional insurance carriers. We offer comprehensive insurance solutions in Louisville, KY and across the USA.